7 Reasons an Instagram Influencer Skyrocket Account Growth

We have posted before on the general value of marketing influencers and how exactly they represent your brand to their own audiences. But there is a more unique creature on the rise: The Instagram influencer. Pay this influencer, and they will make a post about your brand on their feed, essentially showing and recommending it to all their followers, along with providing the necessary links to learn more. Does this work? It does – in the right circumstances. Let’s look at the biggest advantages.

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Instagram Mafia and the Explorer Section: Is This the Future of Instagram Success?

We already discussed the phenomenon of Instagram pods, or groups of people who upvote each other's Instagram posts to help gain higher visibility. That was good timing too, because this issue of pods and trying to use the Instagram algorithm for your benefit just got a lot more serious thanks to new reports from Instagram travel legend Sara Melotti. Melotti has gone on the record to show just how nasty gaming the system can get, and it's raising a lot of questions about Instagram and how it should be used.

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The Anatomy Of Hosting an Instagram Takeover

The Instagram "Takeover" is an interesting social media phenomenon that brands created specifically to increase their audiences while partnering with other businesses or people. Basically, you allow someone to take over your Instagram feed for a specific period of time and post their own photos on your feed. Both audiences get exposure to another Instagrammer, which leads to more social interaction and a boost in follower numbers. Plus, it's a fun little way to take a look at the business or industry through someone else's eyes. Here's the process to set up one of these Takeovers for your Instagram!

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Facebook vs. Instagram Showdown: Which is Most Worth Your Investment?

In a perfect world, we would have unlimited budgets and time to invest in whatever social media projects we wanted for amazing results. This world is...more complicated. And while using several different social media platforms at once can be very effective, we understand if you only have enough resources to concentrate on one or two. Which leads us to the pressing question: If you can invest in the ultra-popular Facebook or the ultra-popular Instagram, which should you choose? Here are some factors to help you make the tough decision of Facebook vs. Instagram for your time investment.

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Instagram Stories vs. Snapchat: 5 Reasons Stories is Dominating

We've talked about Instagram Stories before, and how they allow you to post 24-hour long collections of photos and videos for "in the moment" descriptions and communication. You know, basically like Snapchat – in fact, so much like Snapchat that many people wondered just what Instagram was trying to do by copying such a popular social app so exactly.

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Friday Handshake Report: Do You Measure Up on Social Media?

Recently TrackMaven, surveyed what data are most important to digital marketers that will show that their efforts are successful. Among the highest ranking results were social media analytics which is not shocking for what marketing looks like today. This also shows how important it is to keep up in this ever changing world that is social media marketing, inbound marketing, content marketing, digital marketing etc... 

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6 Tips to Increase Comments on Your Business Instagram Account

As you know if you follow our blog, we like to keep you updated with the latest Instagram tips and strategies for getting better results, acquire more followers, and earn more social signals like comments. That's why we've talked about Instagram hacks, what people respond to on Instagram, and other related topics. In our ongoing effort to keep you up to date, we present our guide designed specifically to increase the comments you get on Instagram. Since social signals appear to now be affecting how visible Instagram posts are, comments are becoming increasingly important. Here's how to help get more of them on your Instagram business account!

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